Questions to ask before using virtual reality in your marketing
Virtual reality is a topic that has been heavily discussed for a number of years now, but is now becoming a fixture in people’s lives, highlighted by the Oculus Rift being released in the UK this week.
There is no doubt that virtual reality is an impressive form of technology – but it’s primarily aimed at gamers as this is the easiest way to create an immersive experience. So, how can this experience be translated into a business context?
One example of a business...