Pepsi MAX launches football-based 360 video ad
Ah, the underappreciated art of a football volley; something that you can now celebrate and be part of in 360 video.
If you're a fan of the beautiful game, then this latest 360 brand experience is probably one for you. Pepsi MAX has partnered with Weve and Celtra to present Volley 360, celebrating Pepsi's partnersip with the UEFA Champion's League.
The mobile marketing campaign is representing a trend amongst marketers; not simply that of using 360 video, but of finding inventive ways to stand...