Manus VR trials full arm tracking on the HTC Vive

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VR hardware company Manus VR is trying out the first ever full arm tracking on the HTC Vive headset.

The Dutch startup has spent years iterating and developing its hand-tracking glove, compatible with many VR headsets.

The gloves are pretty impressive looking kit and track hand movement via high-tech sensors. They’re washable, built with an open source SDK, wireless and include an accelerometer, gyroscope and magnetometer along with a...

By Rachael Power, 11 May 2016, 0 comments. Categories: Devices, Gaming, Hardware.

New report highlights US tech-lovers' thoughts on virtual reality

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A report into how tech-loving Americans feel about virtual reality (VR) has shown over 60% have no plans to buy hardware over the next year or two.

The survey, carried out by app and software download platform Softonic, included results from primarily students or full-time workers aged from 15 - 24 years of age.

Price is cited as the top reason for not wanting to buy the technology, but it could also be because 72% of the...

By Rachael Power, 10 May 2016, 0 comments. Categories: Hardware, Research.

Man spends 25 hours inside a HTC Vive and sets world record

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There’s a common sense element to using virtual reality; most of us know it’s a bad idea to spend too long in a virtual world, both from a physical and a mental perspective.

But actual studies into how the technology affects the brain are few and far between. Back in 2014, a UCLA scientist who headed a study on exactly that topic called for more research into the area.

By Rachael Power, 09 May 2016, 0 comments. Categories: Devices, Gaming.

VRidge enables Oculus VR games on Cardboard

A new app has been launched that will adapt the Oculus Rift output for use with a Google Cardboard headset.

The new software, VRidge, enables smaller and cheaper virtual reality (VR) headsets such as Samsung Gear VR and Google Cardboard to be modified to run games like higher-end machines like the HTC Vive and Oculus Rift.

Developed by Riftcat, VRidge adapts the head-tracking input and stereoscopic output of the Oculus Rift to an Android smartphone app. Once set up, it can...

By Ryan Daws, 09 May 2016, 0 comments. Categories: Android, Applications, Devices, Gaming.

Oculus hires Fitbit chief operating officer

In the midst of backlash against Oculus’ product delays, the company has announced that it’s hired Hans Hartmann, formerly of Fitbit as its new chief operating officer (COO).

He’ll replace current COO Laird Malamed, who will take on a new executive role to help Oculus scale.

CEO Brendan Iribe

By Rachael Power, 06 May 2016, 0 comments. Categories: Devices, Enterprise.

GAME acquires augmented reality firm Ads Reality

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Gaming retail giant GAME has acquired augmented technology firm Ads Reality for £20m, in a bid to develop its digital engagement strategy.

Ads Reality specialises in the development of augmented reality across the retail, video game and entertainment industries. It’s a five year old operation and its team of developers and engineers will continue to work on developing its technologies.

GAME had originally acquired a minority stake in...

By Rachael Power, 06 May 2016, 0 comments. Categories: Applications, Gaming.

Condé Nast to premiere first virtual reality series in September

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Major media company Condé Nast has announced it will premiere its first ever scripted virtual reality series, in conjunction with cinematic virtual reality company Jaunt.

The Vanity Fair publisher has brought in top director Doug Linman to work on the project, and announced this week it would be aired in September.

Invisible, the six-part suspense thriller,...

By Rachael Power, 04 May 2016, 0 comments. Categories: Advertising, Brands.

Oculus Rift demo coming to Best Buy stores

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Oculus has announced its Rift headsets will be available to try out at Best Buy stores in the US from next week (7 May).

The company added it has plans to roll this out to Europe and Canada, but not until the autumn.

US customers can use Oculus Live to track down stores hosting the demos near them and book a slot up to a month in advance.

The consoles will be on show as part of the Intel Experience,...

By Rachael Power, 03 May 2016, 0 comments. Categories: Brands, Gaming.

GoPro looks further towards VR with latest product offerings

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GoPro has shed light on some of its latest product offerings, including the publishing of high resolution virtual reality content.

GoPro VR, a platform to share and view content, is available on the web, free mobile app, or experienced on a mobile head-mounted display. The platform allows users to enjoy 360˚ video and converts the screen of a user into a virtual portal that puts on display original content from GoPro and a global community of artists.

The display, at NAB in Las...

By James Bourne, 28 April 2016, 0 comments. Categories: Applications, Ecosystems, Platforms.

Let’s take VR up a level: The opportunities for brands

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It does feel like a critical year for virtual reality -  a year in which the platform will spark massive public interest, and opportunities will arise for smart brands to take the lead. Why? Because, as with any new technology launch, there’s a lack of well-crafted content. Tech people rarely make the best storytellers, so those brands who weave emotion and creativity into their experiences will really stand out.

Everyone’s talking about VR

It feels like not a day goes by without a new VR...

By Ian Hambleton, 28 April 2016, 0 comments. Categories: Brands, Case Studies, Ecosystems.

How Twitter users are becoming excited about the benefits of virtual reality

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It may have seen a false start with the likes of Google Glass but virtual reality is set for a revival if a recent analysis of Twitter conversations about the technology is to be believed.

Between February and April Brandwatch used its platform to track 120,000 tweets over two months about the technology. It found that of these conversations the majority (85%) were positive. Only 16% were negative.

Oculus and its Rift VR headset topped the table as the most mentioned brand and headset...

By Liz Morrell, 26 April 2016, 0 comments. Categories: Applications, Brands.

GREE sets up investment fund to boost growth at young virtual reality companies

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Mobile social company GREE has put in place the GVR Fund, an investment pot that functions as a bridge between strategic investors to give early stage virtual reality (VR), augmented reality (AR) and mixed reality (MR) companies the opportunity to boost growth.

The fund will be managed by GREE VR Capital and will invest in gaming and non-gaming software and content companies. To date, the fund has invested in two companies: VRChat, a platform that allows users to create, publish, and...

By James Bourne, 25 April 2016, 0 comments. Categories: Gaming, M&A.

“A soaring example” of VR as gaming’s future: CCP launches two Oculus Rift titles

Picture credit: EVE: Valkyrie/YouTube

Games house CCP Games has announced the launch of EVE: Valkyrie and Gunjack, both aimed at the VR markets for the Oculus Rift platform on PC.

Both games were specifically developed for VR, with Valkyrie as a multiplayer dogfighting shooter while Gunjack is a VR arcade shooter.

EVE: Valkyrie is an award-winning game built from ground up for virtual reality. It allows players to take on the role of a spaceship pilot in the middle of combat. The game has already won rave...

By James Bourne, 22 April 2016, 0 comments. Categories: eSports, Gaming.

AOL agrees to acquire VR content studio RYOT

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AOL has announced its agreement to acquire the Los Angeles-based media company and virtual reality content studio RYOT.

With this acquisition, RYOT will join The Huffington Post, another AOL property, to deliver linear video, award-winning films, VR and 360-degree content. It will provide the online news publication immediate access to its VR production arm and its expertise in Academy Award-nominated documentary film expertise.

RYOT will add its VR and 360-degree capabilities to 15...

By James Bourne, 21 April 2016, 0 comments. Categories: Brands, M&A.

VR vs AR: Which will come out on top?

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A battle is brewing between two cutting edge technologies: augmented reality and virtual reality. The two are certainly related to each other, but there are enough differences where each tries to stand out. You’ve likely heard about attempts to turn these technologies into viable market items, ones which have the potential to transform hardware and entertainment like never before. However you look at it, both

By Rick Delgado, 20 April 2016, 0 comments. Categories: AR, Ecosystems.

New research report assesses Oculus Rift and overall VR market

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Analyst house Research and Markets argues in its latest note the much-awaited VR headset Oculus Rift has finally begun shipments, with the first pre-orders expected to have been delivered earlier this month.

Oculus rose to fame with its Kickstarter campaign in 2012, bringing in nearly 10,000 backers, raising $2.4 million and playing a key founding role in the currently fledgling but fast-rising VR market.

Now a Facebook company, Oculus has delivered its first headsets to the...

By James Bourne, 20 April 2016, 0 comments. Categories: Developers, Devices, Gaming.

With HoloLens, Microsoft will reinvigorate the smart glasses market

(Image Credit: Microsoft)

A new study by market research specialists Juniper Research points towards over 12 million consumer smart glasses shipping in 2020, with the market reinvigorated from 2017 by Microsoft's impressive HoloLens wearable. 

HoloLens uses Augmented Reality (AR) to manipulate the world around the wearer. In demonstrations, we've seen the HoloLens being used for lifestyle reasons, productivity,...

By Ryan Daws, 20 April 2016, 0 comments. Categories: AR, Microsoft.

Reflections on Mobile World Congress: Enterprise apps coming to new form factors

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Even with a show as large as Mobile World Congress (MWC), with over 100,000 attendees, it was pretty clear that a lot of companies are pushing forward to win a share of two related markets; virtual reality (VR) and the Internet of Things (IoT).

MWC saw a large number of VR headset announcements from Samsung, LG, HTC, Oculus, Google, Epson, Gear VR, and Fujitsu – which was specifically focused on enterprise applications. A primary driver for a somewhat global network upgrade to 5G...

By Chris Hazelton, 20 April 2016, 0 comments. Categories: Applications, Developers, Ecosystems, Enterprise.