NexTech AR to bring augmented reality to the mining industry with new deal
NexTech AR Solutions has announced that Romios Gold Resources will be using its augmented reality (AR) technology to demonstrate exploration projects. The latter has contracted for NexTech’s 3D/AR omni-channel services to help drive its marketing and client-education activities in 2020.
As reported by Proactive Investors, according to NexTech CEO Evan Gappelberg, its AR technology will enhance Romios to “bridge the gap by showing what actual core samples look like in 3D/AR for investors and potential investors creating a critical use case to Romios and the mining industry.”
Gappelberg added: “We are always looking for new industries to leverage our AR solutions. The mining sector is certainly a new industry for us and we are the first companies to create 3D/AR core samples, which we believe could become a new industry standard for the entire mining industry.”
Tom Drivas, president of Romios, said: “We believe there is great value in allowing potential investors and industry experts to view core samples from our exploration projects in high-fidelity 3D. Going forward we will look to find other innovative ways to leverage this technology into our various marketing strategies, and pioneer together, new industry standards.”
Last December, PTC and Magic Leap extended their partnership that will allow enterprise and industrial customers to merge the AR capabilities of its Vuforia Engine solution with the powerful Magic Leap 1 wearable headset. PTC now offers Vuforia Engine to Magic Leap 1 customers, who have access to the new AR innovations of Vuforia Engine that also includes its differentiated AI-based Model Target technology.
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