Sweden’s Dirac Research raises $4.8m to foray into VR/AR market

Sweden-based audio technology company Dirac Research has raised 44 MSEK ($4,865,000 USD) from current and new investors, as part of an investment round to accelerate expansion into new markets such as VR and AR. The received capital will help strengthen the Swedish firm to further develop their management and engineering teams and position itself as the global leader in mobile audio optimisation technology.

The investor list includes John Wattin, IT industry executive and Executive Chairman of and investor in MySql; Henrik Didner, co-founder of fund management company Didner & Gerge; Rami Yacoub, acclaimed music producer for Britney Spears, One Direction, Backstreet Boys, among others; Staffan Persson, CEO of Swedia Capital; China’s comprehensive micro-component solutions’ provider AAC Technologies; and Jörgen Lantto, former President and CEO of Fingerprint Cards AB, where he grew revenues over 2000%.

Dirac has a growing customer portfolio including Huawei, OPPO, OnePlus, Xiaomi, and many more that are to be announced in the coming months. Apart from the company’s portfolio of mobile customers, Dirac’s suite of audio optimisation solutions is also utilised by blue chip technology companies in the automobile and home theatre markets such as Rolls-Royce, Bentley, Volvo, BMW, Datasat, Harman, Pioneer, and many more.

Mathias Johansson, CEO at Dirac, said: “This new capital infusion, along with the appointment of Jörgen to our Board of Directors, allows our company to keep pace with the industry’s exploding demand for premium audio in nearly every consumer technology product category – from VR and AR, to mobile, headphones, speakers, home theatre, automotive, and more.”

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