Health Scholars raises $17m in funding to continue research for VR tech in healthcare

VR-enabled clinical training firm Health Scholars has successfully completed its series B funding round to the tune of $17 million (£13.1m), which will be used by the company to continue its R&D in new virtual technologies in hospital and public safety market.

The fundraising round was participated by Arboretum Ventures, Venture Investors, Capital Midwest Fund, OSF HealthCare. The raised funds will majorly help...

By VR 360, 28 January 2020, 0 comments. Categories: Applications, Healthcare.

Accenture and Qualcomm collaborate to pilot extended reality product for event planning

Accenture and Qualcomm Technologies have partnered with InterContinental Hotels Group to assess a solution that uses augmented and virtual reality to reinvent the event planning experience.

Accenture’s extended reality (XR) practice has developed the XR Event Planner solution in collaboration with Qualcomm Technologies, which will place event planners, buyers and hotel sales staff side-by-side in a virtual reconstruction...

By VR 360, 24 January 2020, 0 comments. Categories: Applications, AR, Brands.

Mojo Vision announces breakthrough in ‘invisible computing’ smart contact lenses

California-based startup Mojo Vision is developing a smart contact lens that will have an inbuilt display in what the company is describing as ‘the world’s first true smart contact lens.’

The Mojo Lens provides users with an eyes-up experience known as invisible computing whereby the information is accessed without looking down at a screen or losing focus on surrounding objects.

By VR 360, 20 January 2020, 0 comments. Categories: AR, Data & Analytics, Developers, Platforms.

UCI School of Medicine studying psychological effects of AR medical simulation training

The UCI School of Medicine has collaborated with Chenega Healthcare Services and MedCognition to examine the psychological effects of AR medical simulation training.

The study, titled, Assessment of the Psychological and Physiological Effects of Augmented Reality, has been provided with a $1.2 million fund by the Medical Technology Enterprise Consortium.

The two-year study, which began...

By VR 360, 14 January 2020, 0 comments. Categories: Applications, Healthcare, Research.

PwC predicts AR and VR to add $4.1 billion into UAE economy by 2030

A recent study by PwC has predicted that augmented reality (AR) and virtual reality (VR) will together add $4.1 billion into the UAE economy by 2030, which will enhance the country’s GDP by 1%.

It says that AR and VR would significantly influence employment in the UAE, which will generate over 42,000 jobs in the country over the next decade.

Ali Al Hosseini, chief digital officer...

By VR 360, 13 January 2020, 0 comments. Categories: AR, Brands, Platforms.

Mastercard reveals new augmented reality app to show card benefits to users

Mastercard has revealed its latest augmented reality (AR) app that aims to allow cardholders to see, explore and access the various benefits of their credit card.

The app, announced at CES last week, offers a photorealistic AR experience to its users taking them to a 360-degree virtual environment, where a series of interactive portals brings their card benefits to life. It was found in the ‘J.D. Power 2018 U.S. Credit...

By VR 360, 13 January 2020, 0 comments. Categories: Advertising, AR, Brands.

New research finds ways to reduce physical risk while using VR

A study conducted by Oregon State University has tried to assess some common movements in virtual reality (VR) that may contribute to muscle strain and discomfort.

The aim of the study was to make sure that users who are not just into gaming, but also into education and industrial training, are safe.

Participants wore an Oculus Rift headset and were tasked with pointing to...

By VR 360, 08 January 2020, 0 comments. Categories: Applications, Healthcare, Research.

Abu Dhabi culture and tourism department secures world record for largest AR screen

Abu Dhabi has been awarded the Guinness World Record for installing the world’s largest augmented reality (AR) screen in London.

The AR screen, which used the Piccadilly Lights digital billboard and ran across 5,904 square feet, captured images of people near the statue of Eros in the city’s Piccadilly Circus and placed them digitally by using 3D AR overlays, among some of Abu Dhabi’s most famous tourism landmarks.

Ali Al Shaiba, acting executive director of tourism and marketing at DCT for...

By VR 360, 03 January 2020, 0 comments. Categories: AR, Brands, Case Studies.

Mozilla adds new features to its Firefox Reality VR browser - from Bluetooth to bookmarks

Mozilla’s latest product launch now allows its users to sign into Firefox Reality with their Firefox Account credentials, which means that users will now be able to get the benefits of new features that includes Bluetooth keyboard support and the ability to share history, bookmarks, and tabs between devices.

Users who want to avoid bookmarking and directly send an active tab from another device to their Oculus Quest, can...

By VR 360, 13 December 2019, 0 comments. Categories: Applications, Devices, Ecosystems.

PTC extends Magic Leap partnership to expand AR in the enterprise

PTC and Magic Leap have announced an extension of their partnership that will let enterprise and industrial customers to merge the AR capabilities of its Vuforia Engine solution with the powerful Magic Leap 1 wearable headset.

Starting from this month, PTC will offer Vuforia Engine to Magic Leap 1 customers, who will have access to the new AR innovations of Vuforia Engine which also includes its differentiated AI-based Model...

By VR 360, 13 December 2019, 0 comments. Categories: Applications, AR, Enterprise, Hardware.

How BP is using mixed reality – and HoloLens in particular – for its upstream operations

If you think of the oil and gas industry, then BP, as one of the seven ‘supermajors’, will feature prominently in many people’s thoughts. The company has many emerging technology initiatives in place, from artificial intelligence to blockchain, yet mixed reality – the co-existence of physical and digital worlds,...

By James Bourne, 05 December 2019, 0 comments. Categories: Ecosystems, Enterprise, Hardware, Microsoft, Research.

Virtual and augmented reality market 'volatile but promising', warns CCS Insight

The market for extended reality products, comprising VR and AR devices, will see a growth of 21% in 2019 to just over 10 million devices, according to the latest forecast from analyst CCS Insight.

Sony has been already on track to record a solid 2019, and Facebook too has started gaining meaningful revenue from its Oculus devices, the company argued in what it descried as a ‘volatile but promising’ market.

By VR 360, 04 December 2019, 0 comments. Categories: AR, Devices, Ecosystems, Gaming, Research.

Global spending on AR and VR forecast to hit $18.8 billion in 2020, says IDC

According to IDC's latest Worldwide Augmented and Virtual Reality Spending Guide, global spending on augmented reality and virtual reality is forecasted to reach $18.8 billion (£14.5 bn) in 2020.

This figure is an increase of 78.5%, compared to the £8.12bn which IDC expects to be spent in 2019.

The report also shows that global spending on AR/VR products and services...

By VR 360, 29 November 2019, 0 comments. Categories: AR, Data & Analytics, Research.

Facebook acquires VR studio Beat Games to beef up Oculus arm

Facebook has announced the acquisition of Beat Games, the developer of VR rhythm game Beat Saber.

According to the details of the acquisition, Beat Games studio will be operating independently, but it will be a part of Oculus in Prague. The company will be continuing to ship content and updates for Beat Saber across all currently supported platforms with greater support from Facebook from now on.

By VR 360, 27 November 2019, 0 comments. Categories: Applications, Gaming, M&A.

The New Yorker launches augmented reality cartoon series

The New Yorker has launched an augmented reality-based (AR) series of cartoons in addition to its previous campaigns around the technology.

The offering, called ‘Animate Objects’ and part of the revamped New Yorker Today app, allows users to point their smartphones at various everyday items and see an animation in return from New Yorker cartoonist Liana Finck.

The product...

By James Bourne, 26 November 2019, 0 comments. Categories: AR, Brands.

Mixed reality game streamer LIV raises $2.6 million in series A funding round

LIV, a mixed reality game streaming platform provider, has announced it has raised $2.6 million (£2.06m) in series A funding led by Hiro Capital.

The company said it will be using the funds to accelerate its technology and integrate more third-party game studios.

Established in 2016, LIV was founded by gaming professionals AJ Shewki, known as Dr. Doom, and Steffan Donal among...

By VR 360, 25 November 2019, 0 comments. Categories: Ecosystems, eSports, Gaming.

Snapchat to create augmented reality experiences through Verizon 5G collaboration

A partnership deal has been signed between Verizon and Snapchat creator Snap, where the former’s 5G Ultra Wideband technology will support the Snapchat’s creator’s AR, visual communications, and content experiences.

Under the agreement, both will work as official 5G innovation partners at the telecom giant’s 5G Labs to develop new experiences, such as experiencing live events in newer ways through...

By VR 360, 22 November 2019, 0 comments. Categories: AR, Brands, Ecosystems.

VR and AR could add £62.5 billion to the UK economy by 2030, says PwC

A new report launched by PwC has revealed that virtual reality (VR) and augmented reality (AR) could add £62.5 billion to the UK economy, boosting the GDP by 2.4% by 2030.

The majority of the contribution to the UK economy will come from AR (£44.4bn) with VR providing £18.1bn. VR and AR will also have a major impact on the UK workplace with 1.19% of jobs – coming to just over 400,000 people...

By VR 360, 20 November 2019, 0 comments. Categories: AR, Ecosystems.