HTC Vive launch subscription service

HTC Vive are set to launch the world’s first subscription-model service for VR apps.

The new service will give Vive owners a single place to find the ever-growing number of VR apps and discover new releases. The service will be available for a monthly fee.

The launch will feature a one month free trial for all new users.

‘A natural evolution’

“The marketplace for Vive apps has grown at a tremendous pace with more than 1,600 titles now available across different app stores and over 30...

By Colm Hebblethwaite, 04 April 2017, 0 comments. Categories: Platforms.

NCTech unveils new VR camera

Edinburgh-based NCTech has unveiled its new LASiris VR camera at the SPAR 3D conference.

The camera combines depth capture with 360-degree imaging for 3D visualisation. The company states that it hopes the camera will put “professional grade reality capture into the hands of both technical and non-technical users”.

By lowering the barriers to adoption and allowing users to effectively create their own VR content, the company hopes to target a number of diverse sectors.

As well as organisations...

By Colm Hebblethwaite, 03 April 2017, 0 comments. Categories: Hardware, Platforms.

Janus VR turns webpages into interactive spaces

From Snow Crash to Futurama, the idea that VR will allow people to interact with the internet as a multi-dimensional space has long been a trope of science fiction.

Now Janus VR are making that trope a reality.

The Toronto-based company, which bills itself as an immersive and collaborative internet browser, reimagines webpages as multi-dimensional portals. This pages are linked together by portals and allow users to experience webpages as VR content.

This means that users walk or fly through their favourite...

By Colm Hebblethwaite, 03 April 2017, 1 comment. Categories: Developers, Platforms.

ADVR launches VR and AR discovery marketing engine

The San Francisco based ADVR has secured $3 million in initial funding as it launches its discovery marketing engine for VR and AR.

The company claims the engine will “transform VR worlds into personalised discovery ecosystems that use advanced analytics to target and deliver dynamic in-world experiences.”

What does this mean? The engine will provide a content-marketing platform that can deliver dynamic or sponsored content using game dynamics to increase engagement by enhancing rather disrupting...

By Colm Hebblethwaite, 31 March 2017, 0 comments. Categories: Advertising, AR, Platforms.

10-set Vive bundle puts HTC VR in the classroom

The potential for VR to transform education has been espoused since the technology’s infancy. HTC Vive have made a move into the sector by releasing a multi-user Group Edition bundle for the Chinese market.  

Announced at the Vive Ecosystem Conference in Shenzhen, the Group Edition bundle includes 10 Business Edition headsets and two base stations. The offering is being priced at 49,999 yaun (roughly $7,260) and will be available for shipping in May.

This is around a 40% saving when compared to the...

By Colm Hebblethwaite, 29 March 2017, 0 comments. Categories: Applications, Platforms.

3D property tours could be about to change the real estate business

Realvision has completed a $1.3 million round of seed funding to begin developing its 3D property tour product.

Realvision Tours will provide estate agents with a range of content marketing tools, including VR-ready, interactive 3D tours of available property and auto-generated floor plans.

“Our platform is engineered to beat tomorrow’s disruption today.” Realvision’s co-founder Bryn Erickson said.

“Tomorrow is a moving target and this funding will help us develop for the future...

By Colm Hebblethwaite, 27 March 2017, 0 comments. Categories: Enterprise, Platforms.

Linden Lab’s VR world Sansar reminds me of OASIS from Ready Player One

The VR world being created by Linden Lab, Sansar, reminds me of OASIS from dystopian novel Ready Player One.

Without any spoilers – because the book should be on your reading list – Ready Player One features a VR world called ‘OASIS’ where people live, work, and learn, to escape from overpopulated cities devastated by the depletion of fossil fuels, global warming, and economic stagnation. Based in 2044, it offers an increasingly feasible look at where the world is heading without...

By Ryan Daws, 08 March 2017, 0 comments. Categories: Gaming, Platforms.

The sky is the limit…literally: Improved spectrum required for an optimal virtual world

Escapism is becoming easier nowadays with new and exciting developments in technology. Who needs old-fashioned TV and books when you can delve into whole other worlds created for your sensory pleasure?

Although the concept of virtual reality (VR) and augmented reality (AR) is not new, this technology has experienced an influx of developments in the industry of late, gearing it up to be the next big thing, with a combined revenue prediction of US $150 billion for 2020. Whilst the creatives in the industry are...

By Anita Sivapalan, 06 March 2017, 0 comments. Categories: Applications, AR, Brands, Platforms.

ZTE moves into virtual reality with end to end offering

Visitors at the recent Mobile World Congress (MWC) event in Barcelona recently saw ZTE Corporation officially launching its end to end (E2E) virtual reality (VR) live solution, along with four key components: VR content capture, elastic networks, a premium video platform and VR software development kits (SDK)/set-top box (STB).

The visitors witnessed ZTE’s low-latency 2K P30 VR broadcast service based on wireless networks and wired networks with 360-degree panorama video and mobile capture video via VR...

By VR 360, 03 March 2017, 0 comments. Categories: Ecosystems, Platforms.

NHS offers ‘Blue Room’ VR treatment to help children with autism overcome fears

(c)iStock.com/Marbury

The Blue Room, an immersive virtual reality service which helps children with autism overcome their fears, is being offered on the National Health Service (NHS) in the UK after research from Newcastle University.

In 2014, the university team reported that eight out of 10 children who received Blue Room treatment were able to tackle their fears and some had completely overcome their phobias, even after a year later. The immersive reality treatment is available at NHS, where there is...

By VR 360, 16 February 2017, 0 comments. Categories: AR, Case Studies, Platforms.