Cambridge researchers say VR can detect Alzheimer’s symptoms
Researchers at the University of Cambridge have found that virtual reality technology can help identify Alzheimer’s symptoms with more precision than the ‘gold standard’ cognitive testing.
HTC VIVE announces VIVE enterprise solutions business unit
Consumers believe in ‘extended reality’ for future entertainment and retail ecosystem
CBS Interactive partners with Unity Technologies for AR-related ad solution
YouTube rolls out augmented reality for users to virtually try makeup products
BMW looking to augmented reality for maintenance and manufacturing repairs
Siemens’ latest version of Solid Edge CAD software features AR and 2D nesting among other tools
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HTC VIVE announces VIVE enterprise solutions business unit
Consumers believe in ‘extended reality’ for future entertainment and retail ecosystem
CBS Interactive partners with Unity Technologies for AR-related ad solution
YouTube rolls out augmented reality for users to virtually try makeup products
BMW looking to augmented reality for maintenance and manufacturing repairs
Siemens’ latest version of Solid Edge CAD software features AR and 2D nesting among other tools
Enterprise
HTC reveals pricing and availability details for VIVE Focus Plus headset
Brands
Go beyond for blended engagement: Why mixed reality offers a compelling future
Featured
John Lewis & Partners to trial new ‘Visualise Your Space’ virtual reality experience
John Lewis & Partners has announced that it will be trialling a virtual reality (VR) experience called ‘Visualise Your Space’, in order to help customers in deciding which home products they should shop for in order to suit their home perfectly.
Featured
VR and AR spending to rocket by 2023 fuelled by enterprise use cases, says IDC
The virtual (VR) and augmented reality (AR) markets may be under something of a strain right now, but the future looks positive – at least according to the latest IDC analysis.
Developers
Qualcomm launches reference design for Snapdragon Smart Viewer
Gaming
Report: Gaming remains primary use case for VR headsets among US consumers
Featured
Virtual reality fitness: Improving physical and mental health
Virtual reality may not be something you would automatically associate with working out, but experts believe that “in five years, there won’t be a gym in the US that doesn’t have some component of virtual or augmented reality”.
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